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Inghams Support England's Snowsports Industry in Major Sponsorship Deal

Inghams today announced that it is to be a main sponsor of the Snowsports England Grand Prix Dry Slope series 2008 – 2010.

As one of the official partners of the series, Inghams, in conjunction with British Columbia, Sud Tyrol and Salburgerland, will be supporting competitors across England, during one of England's premier sporting events.

Snowsport England, the National Governing Body responsible for snow sports in England; including Skiing, Snowboarding, Nordic, X-Country and Freestyle, are delighted to announce Inghams as their new title sponsor for the Grand Prix Dry Slope Series (2008 - 2010).  Inghams is the UK’s leading Independent ski & snowboard tour operator, with over 70 years of experience in operating winter sports holidays.  Their contribution will encourage youngsters to play an active role in snow sports.

Snowsport England, with over 19,000 members, athletes and coaches who participate at many of the 73 artificial ski slopes across the country, welcomes this new partnership as a key to ensuring more people take part in the wide range of snow sports available, from complete beginners right up to the UK National Squad.

The Grand Prix series takes place throughout the year at various slopes across the country, and in 2008 the series will culminate with a newly introduced ‘dual slalom’ event that will be held at the All England Artificial Ski Slope Championships in September. The Grand Prix series attracts over 250 competitors, with the top seeded racers in Great Britain taking part.

Stewart Smith, Chairman of Snowsport England said, “We are truly delighted to have secured such a high profile sponsor for the Grand Prix Series.  Inghams are the obvious partner to help us increase the talent pool of skiers and snowboarders and ensure our sport remains open to everyone from grass root skiers to our home grown champions such as Chemmy Alcott”. 

Snowsport England is committed to introducing more and more people to skiing and snowboarding and, as the National Governing Body, want to see these healthy outdoor pursuits being promoted to as many people (including schools and youngsters) as possible.

Litsa Constantinou, CEO of Inghams, said “We obviously want to see the winter sports market continue to grow and to attract a wider range of people but we also need to be aware that many people never get the chance to try out such sports in ski resorts. If Snowsport England initiatives can introduce more people to this active and fun pastime, then, with our support, we may just get them on the road to success and a chance to compete both on dry slopes and ultimately in the mountains “.

Snowsport England Press release